SESSION DESCRIPTIONS

Evaluation for Everyday Use

Evaluation is a powerful strategy used to strengthen projects and programs and to assess their effectiveness and impact on the community. Evaluation encourages an atmosphere of participation, reflection, and learning. It helps improve programs and projects and demonstrates that investments of time and other resources achieve results. This webinar will help you understand evaluation as something we all do naturally every day and help you appreciate it as a transformative learning tool. You will come away from the webinar with some practical, user-friendly evaluation tools that apply immediately to your project, program or initiative.

Facilitator: Kate Chapin, Director, UM Field Education

Building Community Advisory Groups

This webinar will help you with the next few steps in the community building process – creating an advisory group of stakeholders and learning how to facilitate their involvement. You will learn when and how to form an advisory group and the importance of a participatory approach to build a strong power base for change. The key to an effective advisory group is keeping everyone involved and on-task. You will come away from the webinar knowing the phases of advisory board development and accomplishing tasks within each phase. Creating a successful process for your project or initiative ensures a successful outcome!

Facilitator: Shannon Stober, Owner, Verve Exchange

Community Assessment

This session provides the overview of the Community Building Institute, learning objectives and desired outcomes. Needs and resources are really two sides of the same coin. Without each other, they do not buy much! In order to get a comprehensive view of your community, it is important to look at both what you have and what you need. With these things understood, you can have a positive impact on the problem you wish to address. Understanding your community in this manner will also help your organization clarify where it would like to go and how to get there.

Facilitator: Dr. Laurie A. Walker, Associate Professor, School of Social Work, University of Montana

Session 4: Strategic Planning and Implementation

Plans require action and in this field, action, is implementation. This session will explore ways of making that strategic plan become a reality, through different approaches to strategic plan implementation. Activities that fit into the strategic planning framework of volunteer generation, financial resource development and policy implementation will be touched on during this session.

Facilitator: Roch Turner, Senior Researcher Fellow, Polymath’s Quest

Session 5: Creating Community Awareness and Stakeholder Involvement

What constitutes a stakeholder group and why are stakeholders needed? How does an organization identify potential stakeholders and, once identified, how are they approached? These questions and more will be addressed during this session. The point is to increase a community’s knowledge and awareness of community needs through education and outreach activities, providing the basis for a prospective stakeholder to buy-in. In addition to stakeholder mobilization, this session will touch on different kinds of community awareness activities, examples of events and engaging community members and stakeholders in those activities.

Facilitator: Andrea Vernon, Executive Director, Montana Campus Compact and UM Office for Civic Engagement

Session 6: Social Media and Marketing for Nonprofits

This webinar teaches participants how to leverage social media for cause awareness, engagement with stakeholders, fundraising, and advocacy. You will learn practical tips and tools for furthering your mission through social media and marketing.

Facilitator: Morgan Slemberger, University of Montana Blackstone LaunchPad